About Christa Freer

Christa Freer is a senior at the University of Arizona pursuing a bachelor’s degree in journalism with a minor in public relations. She grew up in Connecticut with a deep love for reading, which lent itself to a knack for writing. After graduation, she hopes to relocate to the east coast. She is a fan of pugs, pop culture, and true crime.

A Basic Guide to SEO

By Christa Freer Search engine optimization (SEO) is a phrase we hear constantly in digital marketing. Simply put, SEO is the process of improving a website’s content in order to increase the site’s organic, unpaid traffic. It is a way of manipulating search engine algorithms to make your site stand out and appear higher on [...]

By | March 10th, 2021|Search Engine Optimization (SEO)|